WHY SELL WITH YPI

An approach that gets results

SUCcessful sales 

With 45 years of yacht sales experience and hundeds of yachts sold, YPI gets results. Having successfully sold a vast range of yachts from entry-level models to some of the largest, most iconic superyachts in the world, YPI puts client interests first, finding the right buyer and securing the best deal in every transaction. Combining industry-leading market intelligence, yacht marketing expertise and a global network developed and nurtured over 4 decades in yachting and 160 years in shipping, YPI achieves smooth sales that work for every client.

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MARKET Intelligence

strategies that work

YPI’s dedicated market intelligence division ensures your yacht is always perfectly positioned to sell. From price fluctuations to comparable new yachts joining the market, our sales team are the first to know of any market development relevant to a yacht in our fleet. Your yacht is always best placed within its class.

MARKETING THAT GETS RESULT

A bespoke strategy marketing strategy for every yacht ensures precise targeting.

Full reports detail returns on marketing investment and highlight change points.

Marketing strategies are constantly analysed and adapted to ensure effective exposure.

A team of experts from designers to web editors work alongside owners to ensure your yacht is showcased at its best.

Advantageous positions at the biggest yacht events bring motivated brokers and buyers onboard your yacht.

Sophisticated assets including brochures, e-circulars and videos are available for each yacht.

Your yacht achieves exposure among a tailored target audience through print/digital press, social media, events and direct mail.

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Dedicated sailing Division

YPI’s dedicated Sailing Yacht division offers a unique insight into this specialised sector of the market. Our passionate team of sailing yacht specialists have years of experience at the helm of sailboats of all sizes, offering a unique level of technical insight to potential buyers who are often expert sailors themselves.

our sales brokers

Russell Crump

Sales Director

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Speaks:

  • English

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