Yacht Charter Management

Yacht owners: building brand value and generating charter revenue
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As a yacht owner, chartering your yacht can be an efficient way of bolstering your investment as well as keeping your crew motivated and in top shape throughout the year, which in turn helps ensure you keep the best crew members season after season.

Establishing a solid charter reputation for your yacht contributes enormously to raising her profile and brand worldwide which can be of considerable value when the time comes for selling and at the best price.

Charter Yacht Management requires considerable expertise and judgment to ensure that yachts are commercially effective and legally sound in their charter operations. YPI Charter Management operates a rigorous, year-round business regime on behalf of its owners, designed to maximise the full charter potential of every yacht in our care, whilst respecting the personal use, requirements and instructions of each owner.

  • Mr D, charterer, 2015

    The trip has been excellent! I will certainly work with you again, perhaps for a longer term next year.
  • Mrs J, Charterer, 2015

    Thanks again for all your help. At this time, I would like to thank you for your instant responses to all my questions, as well as for making the charter process as simple as possible.  You are doing a wonderful job!
  • M/Y RL Noor Owner

    This is the 3rd summer season that Alena has been chartering our yacht for us and we are very pleased with the professional, personalised service she is giving us. She is insightful, resourceful and makes an effort in such a way we have never experienced with other charter agents.
  • S/Y Rapture charterers, 2015

    Thank you, Anna, for your wholly friendly, professional and efficient approach to arranging our holiday. It was perfect in every way even more so as we booked everything at the last minute!
  • Mr F s PA, Charterer, 2015

    I just wanted to thank you. Once again everything went well for Mr F and his family!
    He is very happy with the charter and thoroughly enjoyed the itinerary. Thank you very much for all your help in organising this trip.

Fact 1
YPI and its Charter Yacht Owners share the same goals – managing your yacht efficiently to reach or overtake the agreed charter goals. YPI Charter only generates revenue when it is placing bookings on your yacht.
Fact 2
95% of all yacht owners who have placed their yacht with YPI Charter Management have either achieved their revenue objectives for the season or surpassed them. Many owners have remained with YPI for over 10 years.


  • Your own personal dedicated Charter Manager experienced in representing quality yachts for owners in a competitive and still fast growing market
  • Working with one of the earliest members of MYBA, the Worldwide Yachting Association, ensuring best practice and the highest standards across the industry
  • Having an open and transparent partner you can trust, focused on managing your yacht legally and effectively for charter and achieving the shared revenue goals
  • Full End-of-Season Report summarising all season activity, reviewing all actions and issues, and including a detailed Yacht Account Report provided by YPI Yacht Accounts
  • An in-depth understanding and knowledge of the charter market, charter trends, rates and changing client demands to help drive quality enquiries and deliver solid bookings
  • Accurate advice on increasing legal and fiscal issues related to chartering your yacht
  • Finding the right charter clients for your yacht. As far as possible, YPI Charter Managers check the credentials of all potential charterers before proposing or accepting bookings
  • Recommendations and guidance on new locations or calendar dates to help generate extra bookings if desired
  • Working in conjunction with YPI Yacht Management, Retail Charter and Crew Placement departments to give you the full 360° charter management support
  • Overseeing the correct and timely transfer of funds relating to all charters on your yacht
  • Regular Performance Reporting on leads, enquiries and bookings, updates on all marketing and ommunications utilised, and insight on upcoming trends or events
  • Instigation and organisation of bespoke events including Open Days and Familiarisation Trips with a profiled selection of the world’s other leading charter brokers and most well-placed journalists.
  • Open, respectful and consistent communications with your Captain both in the planning, the booking, the organisation and day-to-day calendar management of all charters onboard for maximum efficiency and smooth running.
  • An extensive database of qualified existing, and potentially new, charter clients to whom your yacht and its unique selling points will be communicated and recommended
  • Longstanding professional links with all leading and reliable charter agents in the industry worldwide for increased extra client reach

Working with YPI Yacht Marketing

  • Organisation of photo and video shoots (when required) for optimum eye-catching imagery
  • Creation of digital and print brochures to properly present your yacht
  • Fully realised communication and marketing plan specifically for your yacht to increase awareness, generate enquiries and enhance your yacht’s standing within the marketplace
  • Spotlight presence in YPI online and print publications including the YPI Essential Guide to Charter, YPI App, YPI Website (with over 25,000 visitors per month of which over 40% frequent the charter section), YPI eNewsletter and a selection of punctual and relevant YPI industry and client circulars

Our charter team


    "I love being able to use my language and planning skills to create wonderful charter experiences for YPI's clients." An... Read more

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    “There is no greater sense of achievement than being told by your client and their guests that they have just enjoyed the... Read more

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